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Your AMELI bag, your vision!

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MORE THAN A BAG

With AMELI, we want to create a space that not only brings you the brand you were missing in the corporate world, but also helps women everywhere feel like the best version of themselves. As our team consists (almost) completely out of women, we recognize a need for women to be empowered and informed. We want to accompany women on their journey by offering advice and perspectives.

WOMEN EMPOWERMENT

Contributing to a world where every girl has equal chances

Growing up in the western world, we are privileged to get every education we can dream of. Unfortunately, this is still an unattainable privilege for over 130 million girls worldwide. We want to do our part to contribute to an equal world by supporting women in their right to education. We believe that education is at the root of the improvement of our world and we want to contribute to a better world by donating part of our profits to NGO's for female education.

Since our start in 2020, we donated almost 10.000 CHF to the Malala Fund, Women's Hope, Amnesty International and Caritas. As a bootstrapped start-up, giving back at already such an early stage means the world to us.

STRONG VOICES

Empowered women empower women

A fundamental belief at AMELI is that we can learn and benefit from each other - so we want to be more than a bag. To support and encourage women in their careers, we created our blogpost series "Strong Voices".

Each month, we are going to share an interview with a successful female personality, who sets an example and role model for other women. We believe that the stories of such "Strong Voices" about their career paths, related difficulties, and lessons learned will empower other women to pursue their dreams and gain more self-confidence.

#StrongVoice Interviews

Strong Voice Interview #32: Swantje Allmers

Strong Voice Interview #32: Swantje Allmers

In this Strong Voice interview, Swantje Allmers, founder of NWMS GmbH, gives us an insight into the world of New Work in the DACH region. She clears up misunderstandings, emphasises individual res...

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Strong Voice Interview #31: Kristina Vogel

Strong Voice Interview #31: Kristina Vogel

In the meantime, there is no way around Kristina - luckily! I am very happy that Kristina is our Strong Voice in October, because the fact that she is so incredibly positive, courageous and inspir...

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Q&A: Christina Stahl and Annahita Esmailzadeh on the collaboration

Q&A: Christina Stahl and Annahita Esmailzadeh on the collaboration

Our limited-edition bag that we created together with tech leader, business influencer and bestselling author Annahita Esmailzadeh carries the slogan 'Break the Bias' to raise awareness about prej...

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THOUGHTS

A glance behind the scenes

Our blog posts are part of our DNA. We want to take you behind the scenes, share with you our beliefs and want to encourage you with our contributions to go your own way. Our blog posts deal with our motivation, our production & sourcing, but also about women's empowerment and self-development.